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Syllabus

ENTREPRENEURSHIP DEVELOPMENT - BBA432

Course Information

Department Business and Management (BGR)
Course Code BBA432
Total Teaching Hours/Sem 60
Lecture Hours/Week 4
Max Marks 100
Credits 4

Course Description

This course focuses on the role of entrepreneurship in economic development, educating individuals about government efforts to encourage entrepreneurship and developing entrepreneurial ability, creativity, cooperation, and self-reliance.

Course Objectives

  1. Understand the need for entrepreneurship development.
  2. Identify critical success factors for entrepreneurship.
  3. Evaluate factors influencing entrepreneurial activities.
  4. Analyze functional strategies for entrepreneurial success.
  5. Develop business plans for entrepreneurial opportunities.

Course Outcomes

  • CLO1: Understanding of the need for entrepreneurship development.
  • CLO2: Identification of critical success factors for entrepreneurship.
  • CLO3: Evaluation of factors influencing entrepreneurial activities.
  • CLO4: Analysis of functional strategies for entrepreneurial success.
  • CLO5: Development of business plans for entrepreneurial opportunities.

Units Overview

Unit 1: Introduction to Entrepreneurship (Teaching Hours: 12)

  • Evolution of the Concept of Entrepreneurship
  • Theories of Entrepreneurship: Innovation Theory, Harvard School Theory, Theory of High Achievement, Theory of Profits, Theory of Adjustment of Price
  • Entrepreneurship Today; Differences Between a Manager and an Entrepreneur
  • Models of Entrepreneurial Development
  • Types of Entrepreneurs; Intrapreneurship
  • Women Entrepreneurship, Challenges Faced by Women Entrepreneurs
  • Entrepreneurial Competencies: Types and Importance
  • Mobility of Entrepreneurs: Geographical and Occupational Mobility
  • Entrepreneurship in Family and Non-Family Owned Businesses
  • Challenges and Obstacles Faced by Entrepreneurs
  • Factors Influencing Entrepreneurship: Socio-Cultural, Economic, Political, Technological, and Global
  • Business Climate in India for Entrepreneurship
  • Creating Favorable Conditions for the Growth of Entrepreneurship in India
  • Capacity Building for Entrepreneurs

Unit 2: Identification of Opportunities (Teaching Hours: 10)

  • Opportunity Sensing and Idea Generation
  • Creativity and Innovation Techniques: Brainstorming, Reverse Brainstorming, Brainwriting, Attribute Listing, Free Association, Forced Relationship, Gordon Method, Parameter Analysis
  • Selection of Product/Service, Invention, Innovation, and Imitation
  • Product Innovation
  • Identification of Business Opportunities
  • Business Opportunities in India
  • Models for Opportunity Evaluation and Screening

Unit 3: Entrepreneurship in Micro, Small and Medium Enterprises (Teaching Hours: 8)

  • Definition, Role, and Importance of MSMEs
  • Problems Faced by MSME Sector
  • Government Policy for MSME Sector
  • Rural Entrepreneurship: Cottage, Khadi, and Village Industries
  • Make in India Initiatives and Skill Development
  • Entrepreneurship Development Programs (EDP)
  • Overview of UNCTAD’s Entrepreneurship Policy Framework

Unit 4: Feasibility Analysis for Business Plan (Teaching Hours: 7)

  • Business Planning: Financial, Marketing, Production, Operational, and Human Resource Planning
  • Importance of Business Plans
  • Contents of a Business Plan: Management Summary, Financial Feasibility, Marketing Feasibility, Technological Viability
  • Business Incubation and Development

Unit 5: New Venture Creation and Promotion (Teaching Hours: 8)

  • Procedure for Setting Up an Enterprise
  • Selection of a Project
  • Project Life Cycle, Scheduling: Gantt Charts, Network Techniques
  • Project Management Software
  • Capital Budgeting
  • Generating an Investment Project Proposal
  • Project Analysis: Market, Technical, Financial, Economic
  • Project Evaluation and Selection: The Payback Period, Benefit-Cost Ratio
  • Project Financing: Equity, Angel Investing, Debt, Miscellaneous Sources
  • Project Implementation Phase
  • Capital Structure and Cost of Capital
  • Detailed Project Report
  • Ecological Analysis

Unit 6: Institutional Support to Promote Entrepreneurship (Teaching Hours: 8)

  • Institutions Supporting Business Enterprises: Central-level, National, State-level
  • National Board for Micro, Small, and Medium Enterprises (NBMSME)
  • The Khadi and Village Industries Commission (KVIC)
  • The Coir Board, MSME-DO, National Small Industries Corporation (NSIC)
  • National Science and Technology Entrepreneurship Development Board (NSTEDB)
  • National Productivity Council (NPC), Entrepreneurship Development Institute of India (EDII)
  • National Research Development Corporation of India (NRDCI), Other National Entrepreneurship Development Institutes
  • National Bank for Agriculture and Rural Development (NABARD)
  • Housing and Urban Development Corporation (HUDCO), Technical Consultancy Organization (TCO)
  • Small Industries Development Bank of India (SIDBI), Export Promotion Councils (EPCs)
  • State Directorate of Industries and Commerce, District Industries Centers (DIC)
  • State Financial Corporation (SFC), State Industrial Development Corporation (SIDC)
  • State Industrial Area Development Board (SIADB)

Unit 7: Social Entrepreneurship (Teaching Hours: 7)

  • Meaning and Importance of Social Entrepreneurship
  • Sustainable Development Goals (SDG 2030)
  • Social and Environmental Dimension of Entrepreneurship
  • Social Enterprises and their Goals
  • Need and Importance of Social Enterprise
  • Establishment and Management of Non-Government Organizations
  • Government Policy for Social Enterprises

Essential References

  • Poornima M Charantimath (2020) “Entrepreneurship Development and Small Business Enterprises”, 3rd Edition, Pearson Publication.
  • Hisrich, Robert D, Manimala, J. Mathew, Peters, Michael P. and Shepard, Dean A, (2015). Entrepreneurship. New Delhi: Tata-McGraw-Hill.
  • David, H. (2013). Entrepreneurial Development (5ed.), Prentice Hall.
  • Gupta, C.B., & Srinivasan, N.D. (2012) Entrepreneurship Development, New Delhi: Sultan Chand & Sons.

Evaluation Pattern

Component Max Marks Weightage Total in Final Grade
CIA-I 30 15% 15
CIA-II 50 25% 25
CIA-III 30 15% 15
End Sem 100 40% 40
Attendance 5 5% 5
Total 100

See Complete Syllabus

See Complete Syllabus