Syllabus

ENTREPRENEURSHIP DEVELOPMENT - BBA432¶

Course Information¶

Department	Business and Management (BGR)
Course Code	BBA432
Total Teaching Hours/Sem	60
Lecture Hours/Week	4
Max Marks	100
Credits	4

Course Description¶

This course focuses on the role of entrepreneurship in economic development, educating individuals about government efforts to encourage entrepreneurship and developing entrepreneurial ability, creativity, cooperation, and self-reliance.

Course Objectives¶

Understand the need for entrepreneurship development.
Identify critical success factors for entrepreneurship.
Evaluate factors influencing entrepreneurial activities.
Analyze functional strategies for entrepreneurial success.
Develop business plans for entrepreneurial opportunities.

Course Outcomes¶

CLO1: Understanding of the need for entrepreneurship development.
CLO2: Identification of critical success factors for entrepreneurship.
CLO3: Evaluation of factors influencing entrepreneurial activities.
CLO4: Analysis of functional strategies for entrepreneurial success.
CLO5: Development of business plans for entrepreneurial opportunities.

Units Overview¶

Unit 1: Introduction to Entrepreneurship (Teaching Hours: 12)¶

Evolution of the Concept of Entrepreneurship
Theories of Entrepreneurship: Innovation Theory, Harvard School Theory, Theory of High Achievement, Theory of Profits, Theory of Adjustment of Price
Entrepreneurship Today; Differences Between a Manager and an Entrepreneur
Models of Entrepreneurial Development
Types of Entrepreneurs; Intrapreneurship
Women Entrepreneurship, Challenges Faced by Women Entrepreneurs
Entrepreneurial Competencies: Types and Importance
Mobility of Entrepreneurs: Geographical and Occupational Mobility
Entrepreneurship in Family and Non-Family Owned Businesses
Challenges and Obstacles Faced by Entrepreneurs
Factors Influencing Entrepreneurship: Socio-Cultural, Economic, Political, Technological, and Global
Business Climate in India for Entrepreneurship
Creating Favorable Conditions for the Growth of Entrepreneurship in India
Capacity Building for Entrepreneurs

Unit 2: Identification of Opportunities (Teaching Hours: 10)¶

Opportunity Sensing and Idea Generation
Creativity and Innovation Techniques: Brainstorming, Reverse Brainstorming, Brainwriting, Attribute Listing, Free Association, Forced Relationship, Gordon Method, Parameter Analysis
Selection of Product/Service, Invention, Innovation, and Imitation
Product Innovation
Identification of Business Opportunities
Business Opportunities in India
Models for Opportunity Evaluation and Screening

Unit 3: Entrepreneurship in Micro, Small and Medium Enterprises (Teaching Hours: 8)¶

Definition, Role, and Importance of MSMEs
Problems Faced by MSME Sector
Government Policy for MSME Sector
Rural Entrepreneurship: Cottage, Khadi, and Village Industries
Make in India Initiatives and Skill Development
Entrepreneurship Development Programs (EDP)
Overview of UNCTAD’s Entrepreneurship Policy Framework

Unit 4: Feasibility Analysis for Business Plan (Teaching Hours: 7)¶

Business Planning: Financial, Marketing, Production, Operational, and Human Resource Planning
Importance of Business Plans
Contents of a Business Plan: Management Summary, Financial Feasibility, Marketing Feasibility, Technological Viability
Business Incubation and Development

Unit 5: New Venture Creation and Promotion (Teaching Hours: 8)¶

Procedure for Setting Up an Enterprise
Selection of a Project
Project Life Cycle, Scheduling: Gantt Charts, Network Techniques
Project Management Software
Capital Budgeting
Generating an Investment Project Proposal
Project Analysis: Market, Technical, Financial, Economic
Project Evaluation and Selection: The Payback Period, Benefit-Cost Ratio
Project Financing: Equity, Angel Investing, Debt, Miscellaneous Sources
Project Implementation Phase
Capital Structure and Cost of Capital
Detailed Project Report
Ecological Analysis

Unit 6: Institutional Support to Promote Entrepreneurship (Teaching Hours: 8)¶

Institutions Supporting Business Enterprises: Central-level, National, State-level
National Board for Micro, Small, and Medium Enterprises (NBMSME)
The Khadi and Village Industries Commission (KVIC)
The Coir Board, MSME-DO, National Small Industries Corporation (NSIC)
National Science and Technology Entrepreneurship Development Board (NSTEDB)
National Productivity Council (NPC), Entrepreneurship Development Institute of India (EDII)
National Research Development Corporation of India (NRDCI), Other National Entrepreneurship Development Institutes
National Bank for Agriculture and Rural Development (NABARD)
Housing and Urban Development Corporation (HUDCO), Technical Consultancy Organization (TCO)
Small Industries Development Bank of India (SIDBI), Export Promotion Councils (EPCs)
State Directorate of Industries and Commerce, District Industries Centers (DIC)
State Financial Corporation (SFC), State Industrial Development Corporation (SIDC)
State Industrial Area Development Board (SIADB)

Meaning and Importance of Social Entrepreneurship
Sustainable Development Goals (SDG 2030)
Social and Environmental Dimension of Entrepreneurship
Social Enterprises and their Goals
Need and Importance of Social Enterprise
Establishment and Management of Non-Government Organizations
Government Policy for Social Enterprises

Essential References¶

Poornima M Charantimath (2020) “Entrepreneurship Development and Small Business Enterprises”, 3rd Edition, Pearson Publication.
Hisrich, Robert D, Manimala, J. Mathew, Peters, Michael P. and Shepard, Dean A, (2015). Entrepreneurship. New Delhi: Tata-McGraw-Hill.

Recommended References¶

David, H. (2013). Entrepreneurial Development (5ed.), Prentice Hall.
Gupta, C.B., & Srinivasan, N.D. (2012) Entrepreneurship Development, New Delhi: Sultan Chand & Sons.

Evaluation Pattern¶

Component	Max Marks	Weightage	Total in Final Grade
CIA-I	30	15%	15
CIA-II	50	25%	25
CIA-III	30	15%	15
End Sem	100	40%	40
Attendance	5	5%	5
Total			100

See Complete Syllabus¶

See Complete Syllabus

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